Not only that, when it comes to online advertising e-mail has seen higher click-through-rates than on social media. By 2025, the number of global e-mail users is expected to reach a total of 4.6 billion - an approximate six hundred thousand increase in users, up from 4 billion in 2020.
This figure is projected to increase to 392.5 billion daily e-mails by 2026.ĭespite the increasing popularity of messengers, chat apps and social media, e-mail has managed to remain central to digital communication and continues to grow in uptake. In 2022, there were an estimated 333 billion e-mails sent and received daily around the world. With the internet becoming increasingly accessible, the number of e-mails sent and received globally has increased each year since 2017.
